by Harmeet Singh | Aug 24, 2024 | Measurement
The Google FeedGen team has added a guide for optimizing feeds using BigQuery. FeedGen is ideal for up to 30k items; for larger product feeds, it’s recommended to use the BigQuery option.Start Small First In my opinion, it’s always good to start small. Try...
by alexvandepol | May 7, 2024 | Measurement
Last month, Google released the new Modern Measurement Playbook. This playbook emphasizes the necessity of adopting a holistic measurement framework suited for the privacy-first, digital age. It offers practical insights into establishing a robust measurement system...
