PPC Audit

Before we begin managing PPC campaigns, we conduct a thorough PPC Audit to identify areas for optimization. Our audit process involves several key steps:

1) Connection

In this first step, we request access to your Google Ads, GA4, GTM, and GMC accounts.

2) Checks

Next, we go through a comprehensive checklist we’ve curated over a decade, leveraging both our expertise and insights from the industry. Recognizing that every company is unique, we also note additional tips, suggestions, and observations that emerged during the initial briefing.

3) Ranking

In the third step, we rank each suggested improvement based on impact, cost, and confidence, helping prioritize the most effective actions.

4) Audit Call

Finally, we review all recommendations with you in an audit call, ensuring you understand each suggested improvement, why it’s needed, and how it can benefit your account.

Would you like to know more? Feel free to reach out to us!